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Media Planner Account Manager

Founded as an independent media agency in 1996, DWA is headquartered in San Francisco, with eight additional offices in the US, Europe and Asia-Pacific employing 150+ employees globally.

In December 2017 we were acquired by Merkle, part of the Dentsu Aegis Network. The move expands the B2B offering at marketing agency Merkle, adding scale and breadth to existing capabilities, and offering brands in the technology and B2B sectors greater sophistication, integrated technology, data, creativity, and outstanding performance marketing. 

Our approach has delivered success for a diverse group of clients, including Cisco, Citrix, Box, NetApp, Salesforce and Oracle.

The acquisition allows us to have the best of both worlds; locally we retain our independent agency feel, with the backing of a global network - meaning the potential opportunity for career growth is yours for the taking.

Job Description

As an Account Manager within DWA, a Merkle company, you will focus on client leadership within the Planner Buyer division. Working with your clients to understand their media requirements, overall business and marketing objectives you will be autonomous in managing the relationship.

This role will enable you to build upon your knowledge of the media space (including digital, biddable and traditional media) and available media research. Acting as an expert in syndicated or cloud media tools (ad serving, research, reporting) and general procedures (both media and inter department). Supported by Merkle, DWA continues to grow within the B2B sector recently winning some of the world’s largest technology giants.

  • Building strong partnerships with key clients and their teams. You will be a key point of contact for our clients including handling inbound briefs, arranging regular meetings and present on behalf of DWA.
  • Oversee and manage day to day responsibilities on campaigns, including oversight and development of strategic recommendations. Demonstrating client account ownership and identifying growth opportunities.
  • You will be responsible for reporting and presenting on your designated client/s, developing insights from data analysis to make data driven media recommendations.
  • Acting as the lead in the creation of wrap-up reports and insights.
  • Staying up to date with emerging trends you will position yourself as a planning and buying expert building partnerships both internally and externally with key clients and vendors.
  • Deploying best practice into campaigns whilst understanding the concepts of reach & frequency management, ROI and strategic customer planning.
  • Offering support and mentorship to junior members of the team at exec level.
  • Responsibility of some finance and profitability tasks including SOW documents, checking media plans & proposals, overseeing fees and assisting with RFPs.

Qualifications

  • Direct experience within a client facing role within Media.
  • Very strong account management skills with the ability to lead client conversations and presentations.
  • Understand and demonstrate commercial acumen with client scoping, staffing and profitability.
  • Strong analytic skills, ability to relate results to client business objectives and make them understandable to clients.
  • Capable of serving as a DWA ambassador and demonstrating grace in challenging internal/external scenarios

Additional Information

As we progress and develop as a company, you will too. Within our fast-growing company, there’s plenty of opportunity to develop your skill set and you’ll be encouraged to be curious and share new ideas. In exchange for your contribution to our award-winning company, we make sure you take advantage of a generous holiday allowance and are paid a competitive salary. We’re really proud of our company values and culture; we have regular company / team socials and want all our employees to enjoy coming into work. Some of our benefits include:

  • Friendly, approachable office atmosphere - and business-casual dress code
  • Free breakfast (toast, spreads, fresh fruit, coffee, tea)
  • Regular company socials (bowling, Crystal Maze, quiz nights, annual Christmas and Summer parties to name a few!)
  • On-site Games Room with ping pong and pool table
  • The company pays for our lunch on the last Friday of every month
  • On Friday’s at 4:30pm (aka. Four Thirsty) everyone can help themselves to a celebratory drink
  • Cycle2Work scheme, free eye tests, a company mobile phone and season ticket loans (post 3-month probation)

Merkle does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience. At the point of application, the candidate must have the legal right to work in the UK as we are unable to sponsor visas at this time.

As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.